Karungani, B.R., Wamalwa, F. and Jemaiyo, B. 2025. The Influence of Sales Promotion Strategies on William Lawson’s Brand Image in Kapseret Sub-County, Kenya: A Comprehensive Analysis. Journal of Project Management Studies . 2, 1 (Sep. 2025), 26–36. DOI:https://doi.org/10.58425/jpms.v2i1.410.