Effect of Innovative Human Resource Management Strategies on Employee Retention: A Systematic Review of Literature

Authors

  • Emmanuel M. Kojo Department of Marketing & Entrepreneurship, The University of Ghana Business School, Ghana.
  • Eric Osei Department of Marketing & Entrepreneurship, The University of Ghana Business School, Ghana.
  • Barbara A. Nana Department of Marketing & Entrepreneurship, The University of Ghana Business School, Ghana.

DOI:

https://doi.org/10.58425/ijeib.v3i1.370

Keywords:

Innovative, human resource management, strategies, employee, retention

Abstract

Aim: A systematic review of the effect of innovative human resource management strategies on employee retention

Methods: This study employed a systematic review approach. Multiple bibliographic databases, including Google Scholar, Semantic Scholar, ResearchGate, Sage, JSTOR, ScienceDirect, Emerald Insight, and Elsevier were systematically searched. Titles, abstracts, and keywords related to innovative human resource management strategies and employee retention were screened. Search terms included innovative human resource, management strategies, employee retention, workforce engagement, employee turnover, and human capital.

Results: Innovative human resource approaches such as flexible working circumstances, digital tools, green efforts, and continual employee development can boost job satisfaction and loyalty, which in turn reduces turnover. Strategic and innovative HRM practices such as training, rewards, flexible work, and clear career paths are key to employee retention by improving satisfaction and commitment. Adapting these strategies to meet the needs of groups like Generation Z, who prioritize technology and autonomy, is increasingly important. Additionally, green HRM and strong workplace relationships foster a positive culture that further supports retention.

Conclusion: Combining traditional methods with green initiatives, digital tools, and personalized development helps deepen loyalty and reduce turnover. However, retention is complex and shaped by factors like culture and workforce diversity, so ongoing research is needed to adapt these strategies effectively.

Recommendations: Organizations should combine innovative and traditional HRM practices, focusing on continuous learning, flexible work, green initiatives, and tailoring strategies to younger employees who value technology and autonomy.

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Published

2025-06-25

How to Cite

Kojo, E. M., Osei, E., & Nana, B. A. (2025). Effect of Innovative Human Resource Management Strategies on Employee Retention: A Systematic Review of Literature. International Journal of Entrepreneurship, Innovation, and Business Strategies, 3(1), 35–45. https://doi.org/10.58425/ijeib.v3i1.370